Space Tourism
Hours go unnoticed almost every single day gazing up into the space, mesmerized with its vastness and beauty. Hence, amongst other options, I choose to proceed with the SPACE TOURISM. Now let us dive deep as to why I think this venture is both innovative and exciting, which compelled me to choose this case.
I. Why SPACE TOURISM excites me?
The most exciting aspects of the space tourism business case lie in its innovation, adventure, and groundbreaking nature. The prospect of making space travel accessible to ordinary people is like turning everyone's childhood dream of becoming an astronaut into a tangible reality—minus the “Houston, we have a problem” moments. It's thrilling to be part of an industry that's still in its diapers. Take a look at one documentary below:
Moreover, the potential to inspire and educate people about space, fostering a greater interest in science and exploration, is profoundly impactful.
II. Thought Process in Understanding the Problem:
Understanding the problems within my space tourism business case began with aligning myself with the founders' visionary goals and aspirations. I initiated detailed discussions with the founders to deeply understand their vision of making space accessible to the public and pioneering a new era of exploration. This foundational step allowed me to gain clarity on their strategic objectives and long-term aspirations for the company. Following this, I conducted a thorough analysis of the current state of their operations. This involved examining their existing processes, infrastructure, and resources to pinpoint areas that needed improvement or enhancement. Additionally, I delved into comprehensive market research to uncover the demographics, preferences, and expectations of potential space travelers. By understanding customer needs and market dynamics, I was able to formulate targeted strategies that aligned with the company's vision while meeting the evolving demands of prospective customers in the space tourism sector.
III. Curious Cases:
I was particularly interested in several critical aspects of the space tourism business case. Firstly, ensuring stringent safety protocols for space travel was a priority due to its inherent risks. Secondly, establishing a robust technical infrastructure for booking systems, payments, and customer support was intriguing because of its fundamental role in operational efficiency. Lastly, gauging market demand and understanding consumer preferences in space tourism was essential for strategic planning and customer engagement. Moreover, I was equally intrigued to find more about current companies aiming for space. Take a look at one of the documentaries below:
IV. Impact on People and Environment:
The challenges in space tourism affect people and the environment in important ways. For people, safety concerns are a big deal because they can make potential customers hesitant about traveling to space. Also, if the systems for booking trips and helping customers aren't efficient, it can lead to bad experiences. On the other hand, this will also positively excite more science and exploration stuffs. On the environmental side, space tourism brings new challenges like pollution from rocket emissions and dealing with space debris. It appears, Space Tourism could aggravate the climate change: Take a look below:
V. Role of Secondary Research in Understanding the case:
Secondary research has greatly improved my ability to understand the problems in space tourism. By studying existing space travel companies, I've learned about their challenges and what works well. This has helped me identify potential issues and find ways to improve. Also, looking at industry trends has allowed me to anticipate future challenges and opportunities in space tourism. Comparing with other successful industries has given me benchmarks for setting up effective systems and protocols. Overall, this research has been crucial in shaping my strategies and ensuring that I can address challenges effectively in the evolving space tourism sector.